What makes Ahora by J Balvin notable?

The song 'Ahora' solidified J Balvin's influence within the reggaeton genre, contributing to its global mainstream acceptance. The track received positive reviews for its catchy hooks and production style, enhancing Balvin's reputation as a leading figure in Latin music during this era. In 2018, J Balvin was riding the wave of international success following his breakthrough with 'Mi Gente'. 'Ahora' marked a continuation of his innovative sound while consolidating his position in the Latin music scene, releasing shortly after collaborations with major artists like Beyoncé and Justin Bieber.