What makes Do It by Chloe x Halle notable?

The single gained notable attention, particularly on social media platforms like TikTok, where it became a viral trend. Its upbeat message and catchy production contributed to the duo's rising profile, further solidifying their place in modern R&B. The song was also praised by critics for its empowering themes and musicality, making it a standout track of 2020. Released on January 1, 2020, 'Do It' marks Chloe x Halle's first single after the critical success of their debut album 'The Kids Are Alright'. At this point, they were establishing themselves as significant voices in contemporary R&B, following their rise to prominence through their association with Beyoncé. This track set the tone for their anticipated sophomore album while showcasing their growth as artists.