What makes Hit Song by Custard notable?

The album received positive reviews and helped cement Custard's reputation for clever songwriting within the Australian music landscape. It notably peaked at number 26 on the ARIA Albums Chart, showcasing the band's growing popularity during this era of Australian alternative rock. Released in early 1999, 'Hit Song' was Custard's second studio album, following their debut 'Lockjaw' in 1997. At this point, the band was solidifying their presence in the Australian indie rock scene and exploring a more polished production while maintaining their signature wit.