What makes If It's Love by Squeeze notable?

The album's lead single, 'If It's Love', was notable for its commercial success, reaching number 20 on the UK Singles Chart. This track, alongside others, helped solidify Squeeze's reputation as a key player in the British new wave scene during that era, showcasing their ability to craft infectious pop hooks infused with emotional depth. When 'If It's Love' was released in September 1989, Squeeze was experiencing a transitional phase. This album followed their 1987 release 'Cosi Fan Tutti Frutti', marking a return to form after lineup changes and a shift in their musical direction. The band sought to reconnect with their core sound while navigating the evolving music landscape of the late 80s.