It's Alive cover

It's Alive

La Luz · 2013

33 min · 11 tracks · surf music

A vibrant blend of surf rock and dreamy pop, marked by infectious melodies and shimmering guitar riffs.

Top tracks — play these first

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    Sure as Spring — The opening track establishes the album’s sunny, energetic vibe with catchy hooks and laid-back harmonies that epitomize La Luz's sound.
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    All the Time — This song showcases a balance of upbeat rhythms and reflective lyrics, illustrating the band's ability to blend joy with introspection.
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    It's Alive — The title track encapsulates the album’s essence, featuring lush instrumentation and evocative lyrics that highlight themes of vitality and excitement.
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    Morning High — With its dreamy guitar lines and infectious chorus, this track exemplifies the band's knack for creating an atmosphere that feels both nostalgic and fresh.

Elevation

Our rating, out of 100 — and why.

AI-generated from five scored dimensions. An opinion, not a measurement.

53 /100
Foothills
Higher than 40% of albums we've rated

The album blends surf rock with modern pop elements, showcasing strong melodies but varying cohesion in its track order.

What we noticed

  • The album features a consistent use of reverb-drenched guitar riffs that create a dreamy atmosphere throughout.
  • Tracks often shift between upbeat tempos and slower, more reflective moments, with several songs incorporating layered vocal harmonies.
  • The first half of the album maintains a lively pace, while the second half introduces more experimental sounds and textures.
Composition 25% of the score
7/10

the writing — melody, harmony, structure, lyrics

Craft 20% of the score
6/10

production, performance, arrangement

Durability 25% of the score
6/10

whether it rewards returning to it

Distinctiveness 18% of the score
7/10

whether it sounds like itself

Sequencing 12% of the score
5/10

running order, pacing, length

Influence 4/10

Known within its scene. Reported but not counted — how far a record travelled describes its reception rather than the record, and a newer release has had less time to travel than an older one.

Is this for you?

Good fit if you like

  • short bursts of vibrant energy
  • playful melodies for sunny days
  • catchy tunes for carefree moments
  • easygoing tracks for socializing
  • quick listens that uplift mood

Maybe skip if you

  • seekers of lengthy epics
  • prefer serious, heavy themes

Where this album fits

Career context
La Luz released It's Alive as their debut album in 2013, emerging from the Seattle music scene with a fresh sound that combined surf rock influences with a modern edge. This album set the stage for their signature style and garnered attention for its unique aesthetic, positioning them as a notable new act in indie music.
Stylistic neighbors
The Courtneys· Best Coast· Tash Sultana

Moments worth listening for

Where the writing does something specific.

  • You Can Never Know

    In the final verse, there's a poignant shift as uncertainty about future love is expressed through vivid imagery and emotional depth.

    This moment contrasts earlier confidence in relationships by introducing vulnerability, making it a powerful culmination of the song's narrative.

Tracklist

Best experienced from track one — press play and let it unfold.

  • 1 Sure as Spring 2:23
  • 2 All the Time 2:48
  • 3 Morning High 4:05
  • 4 What Good Am I? 3:51
  • 5 Sunstroke 1:32
  • 6 It's Alive 3:37
  • 7 Big Big Blood 3:09
  • 8 Call Me in the Day 3:19
  • 9 Pink Slime 2:23
  • 10 Phantom Feelings 2:20
  • 11 You Can Never Know 4:13

Reference: Wikipedia · MusicBrainz · Wikidata