What does Rollout (My Business) sound like?

A blend of catchy hooks and confident verses layered over infectious Southern beats. Rooted in gangsta rap and hardcore hip-hop.

What makes Rollout (My Business) by Ludacris notable?

'Rollout (My Business)' was notable for its chart performance, peaking at number 3 on the US Billboard Hot Rap Songs chart. The track helped further establish Ludacris's reputation as a leading figure in Southern hip-hop and contributed to the growing popularity of crunk music during the early 2000s. By the time 'Rollout (My Business)' was released in 2001, Ludacris had achieved significant success with his previous albums, particularly 'Back for the First Time' from 2000. This single marked a transition as he solidified his presence in mainstream hip-hop, showcasing an increasingly polished sound that would appeal to a broader audience.