What Now My Love cover

Released 60 years ago

What Now My Love

Herb Alpert · 1966

31 min · 12 tracks · jazz · crossover jazz · lounge music

A lush blend of smooth trumpet melodies and sophisticated arrangements that evoke a sense of nostalgia.

Is this for you?

Good fit if you like

  • nostalgic melodies for reflection
  • short tracks for quick enjoyment
  • smooth sounds for elegant gatherings
  • playful energy with upbeat tempos

Maybe skip if you want

  • seeking lengthy immersive experiences
  • prefer intense, driving rhythms

Where this album fits

Career context
Released in 1966, 'What Now My Love' was Herb Alpert's third studio album and followed his breakthrough success with 'Whipped Cream & Other Delights'. At this point, Alpert was solidifying his status as a major crossover artist between jazz and pop, capitalizing on his unique sound that combined vibrant brass instrumentation with accessible melodies. This album further established him in the lounge music scene of the mid-60s.
Stylistic neighbors
Chuck Mangione· Burt Bacharach· David Sanborn

Tracklist

Best experienced from track one — press play and let it unfold.

  • 1 What Now My Love 2:19
  • 2 Freckles 2:15
  • 3 Memories of Madrid 2:41
  • 4 It Was a Very Good Year 3:42
  • 5 So What’s New? 2:12
  • 6 Plucky 2:44
  • 7 Magic Trumpet 2:22
  • 8 Cantina Blue 2:37
  • 9 Brasilia 2:31
  • 10 If I Were a Rich Man 2:38
  • 11 Five Minutes More 1:55
  • 12 The Shadow of Your Smile 3:30

Reference: Wikipedia · MusicBrainz · Wikidata